LocWorld has been a meeting place for localization experts and their clients since 2003. From its humble beginnings, the conference has grown into a major industry event, held three times a year on three different continents. With the 32nd edition coming up in Montreal at the end of October 2016, I recently interviewed LocWorld co-founder and organizer Donna Parrish for episode #030 of The Worldly Marketer Podcast. In this post, I share some highlights from that conversation.
The best thing about producing The Worldly Marketer Podcast hasn’t been the number of downloads or the increased traffic to my website – though I’m rather chuffed about my analytics since the launch. And as much as I love the new social media engagement I’m getting, that’s not the best thing either. It’s not even the personal satisfaction I get from practicing my new podcasting skills, though I’ve come to really enjoy that aspect of it. These are all great things, to be sure. But there’s one benefit I appreciate most of all, and it’s the biggest motivator for me to continue with this new content channel. Continue reading
A dozen episodes so far, with well over 500 downloads across 27 countries – and counting! As I write this, The Worldly Marketer Podcast has been available for barely two weeks and, already, the response has been overwhelmingly positive. Global marketing insiders as well as international-minded entrepreneurs and marketers have been spreading the word on social media. Thank you all so much! I hope you keep joining me for a new episode of #TWMPodcast every week. Continue reading